With 84% of LGBTIQ+ individuals believing there are still parts of Australia where they feel unsafe*, the Festival’s celebration of diversity and commitment to social equality can feel a long way away for those living away from the famous Oxford Street parade-route.
Realising there are Oxford Streets all over Australia (123 to be exact), ANZ and TBWA\Melbourne together with Revolver/Will O’Rourke transformed Oxford Street signs countrywide into unique representations of LGBTIQ+ culture, from rainbows and love hearts to sailor flamingos and fiercely proud unicorns.
Realising there are Oxford Streets all over Australia (123 to be exact), ANZ and TBWA\Melbourne together with Revolver/Will O’Rourke transformed Oxford Street signs countrywide into unique representations of LGBTIQ+ culture, from rainbows and love hearts to sailor flamingos and fiercely proud unicorns.
My role: Creative Director, Art Director.
Creative Team: Harrison Webster, Max Reed, Rob Hibbert, Mark Jones.
Creative Team: Harrison Webster, Max Reed, Rob Hibbert, Mark Jones.
Signs Of Love - Launch Film
Case Study film
